Digital

Digital

Stratigent at Digital Velocity 2015

Published on April 23rd, 2015 | by Marketing Team

The first official day of Digital Velocity was an action-packed event full of good keynotes, reveals and break-out sessions. The keynote address was focused on ‘Marketing Technology as Force Multiplier & Competitive Advantage’, essentially covering the ... Read More


Media

R19-comp-for-blog

Response Issue 19

Published on April 13th, 2015 | by Marketing Team

Welcome to Response, Ebiquity’s quarterly publication on international marcomms. Our Q2 issue includes research into the needs of the modern day CMO, thoughts on advertiser -agency relationships, a client interview with InterContinental Hotels Group, insights into the ... Read More


Media

sunset

CMO research heralds ‘data dawn’ in Europe

Published on April 13th, 2015 | by Marketing Team

What keeps the modern/today’s CMOs awake at night? What resources and skills do they need to enable them to thrive in the always-on world of digital and social media? What talent and external consultancy are they ... Read More


Media

roadsign

The media agency improvement plan

Published on April 9th, 2015 | by Marketing Team

Media agencies have long-held aspirations to be more present in the C-suite, to become their clients’ trusted advisors and strategic partners. If they are to achieve this, they need to invest in technology and analytics, enhance ... Read More


Advertising

teens

The digital life of teens in 2015

Published on April 9th, 2015 | by Marketing Team

Today’s teenagers have never lived a purely analog existence. Ebiquity’s Senior Insight Analyst Martin Broad explores the consequences of their always-on, hyper-connected lives and how brands should approach and interact with them. Brands often talk about ... Read More


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